AI Insights · Timothy · January 2022
Top 5 Social Apps Performance in El Salvador Q4 2021
In Q4 2021, TikTok, Who - Live Video Chat, Facebook, Bigo Live, and SoLive exhibited varied performance trends in El Salvador, with notable changes in weekly downloads, revenue, and active users.
In Q4 2021, the top five social apps in El Salvador showed diverse performance trends on a unified platform. Data from Sensor Tower highlights the weekly downloads, revenue, and active user metrics for TikTok, Who - Live Video Chat, Facebook, Bigo Live - Live Streaming App, and SoLive - Live Video Chat.
TikTok
Throughout Q4, TikTok experienced significant growth in weekly revenue, peaking at approximately $2.1K in the final week of December. Weekly downloads saw an upward trend, culminating at 60.2K in the last week, while weekly active users increased steadily from 912K to 939K.
Who - Live Video Chat
Who - Live Video Chat had a mixed quarter, with weekly revenue fluctuating and peaking around $988 at the end of September. Downloads remained relatively stable, reaching a high of 784 in mid-December. Active users showed a slight increase towards the end of the quarter, peaking at 3.8K.
Facebook maintained consistent performance, with weekly revenue peaking at $901 in the final week of December. Downloads remained robust, ranging between 29.7K and 37.2K throughout the quarter. Active users remained stable, starting at 2.39M and ending at 2.43M.
Bigo Live - Live Streaming App
Bigo Live saw fluctuations in revenue, peaking at $713 in early November. Weekly downloads varied, reaching a high of 729 in mid-October. Active users increased steadily, starting at 2.6K and ending at approximately 3.3K by the end of December.
SoLive - Live Video Chat
SoLive experienced moderate growth in revenue, peaking at $437 in late October. Downloads remained somewhat stable, with a peak of 430 in early October. Weekly active users showed a slight increase, starting at 457 and ending at 418.
For more detailed insights, visit Sensor Tower.